2026 Marketing & Advertising Excellence Awards Symposium

In property management, marketing is not confined to one department.

It shapes the first impression, supports leasing, influences the resident experience and connects onsite execution with broader property and company goals. PMA’s new Marketing Symposium brings together the people and partners behind that work.

Through a mix of thought-provoking education, practical conversations and audience-specific sessions, attendees will explore the trends, tools and evolving expectations shaping property management marketing. The program will offer opportunities to learn from practitioners, industry experts and service providers, exchange ideas with peers and consider new approaches that can be adapted across companies, portfolios and individual communities.

The day will include educational sessions for a broad marketing audience, dedicated programming for regional managers and leasing professionals, networking, sponsor engagement, lunch and a shared general session.

Attendees will leave with fresh ideas, valuable industry connections and a broader understanding of how marketing, operations, industry partners and onsite execution work together to influence the customer experience and property success.

Marketing & Advertising Excellence Awards Luncheon

The Symposium will culminate with PMA’s Marketing and Advertising Excellence Awards and a celebratory networking reception.

For more than two decades, the MAE Awards have recognized outstanding marketing and communications within the national capital area’s property management industry. Organized by PMA’s Marketing Council, the program celebrates the creativity, innovation and strategic thinking of property management companies, Associate companies and the professionals and agencies behind their work.

Recognition spans a wide range of marketing disciplines, property types and audiences, from digital content, campaigns and communications to physical spaces, events and resident experiences. Awards recognize work developed both in-house and in partnership with outside agencies.

The awards program will bring together entrants, colleagues, sponsors and industry leaders to celebrate the people and ideas helping property management companies and communities stand out, connect with their audiences and achieve stronger results.